Media Kind

This is the definition of the processing of a media type e.g. TV and Radio are linear and Online is non linear. So the media kind represents the planning type of a media type.

The media kinds are predefined by Cataneo. Any changes should to be coordinated with Cataneo.

The predefined media kinds are:

  • Linear
  • Non Linear
  • Linear with Adserver
  • Print Monthly

Field description

  • Name = User defined Name
  • Identifier = User defined Identifier
  • scheduled = applies if a real schedule (TV or Radio) is available in the system
  • withPlaylist = will require a playlist (TV or Radio)
  • timeSpecific = planning is based on seconds in an existing day (e.g. ad break)
  • daySpecific =  planning is based on an existing day (e.g. site)
  • weekSpecific =  planning is based on an existing week (e.g. weekly magazine)
  • monthSpecific = planning is based on an existing month (e.g. monthly magazine)