The placement records are located under Master data / 360 Campaigns.

In the general tab all important settings of an placement are grouped.

1. Name - ... of the placement. This name is generated automatically depending on the name template.
2. Revision - ... is a text field for the revision number or identifier (maybe defined by client)
3. KPI - The origin of the KPI is the mapping. This is not defined yet.
4. Comment - Text field for a comment to the placement.
5. Bundle - Bundle the placement belongs to
6. Media kind - Online,, Mobile, TV...
7. Order type - Depending on the order type this defines if the placement is payed or free. If a sub-order is linked to the placement the order type of the sub-order is the master.
8. Product - Placement is only book able for this client product. This is only relevant for linear media kinds.
9. Status - Status of the placement depending on the workflow. (creation, proposal, work in progress, running...). Rules depending on the status are planned but not implemented yet.

Note: In case the placement is shifted to another bundle and the mediacombi of the new bundle does not fit to the placements rate card there will be an error message.

The Tab Inventory inherits all settings depending on the advertisement inventory which is going to be relevant for the placement. As the name says the inventory which is requested as well as the period of time for the booking request and inventory limitations are defined here.

1. Inventory_ID

The inventory or advertisement product is an integrated data record which defines the inventory which is relevant for the placement. The inventory can be edited directly in the placement an is only valid for this placement. The field descriptions are in the following step.

Note: If no Rate card is defined for the Content and Form of advertising a error message will be displayed. If no manual pricing is defined the the placement will not be invoice able.

1. FromDate - start date of the booking request
2. UntilDate - end date of the booking request
3. Weekdays - valid weekdays for the booking request
4. Media Limitation - If Media combination or Inventory is valid for more than one media, the booking request for this combination can be limited one or more selected medias. The booking request is only sent for this medias.
5. Inventory Exclusion - Only for linear content. e.g. Soccer without champions league.

In this tab the targets and capping for the booking request are placed.

1. Target Unit - Unit in which the success of an advertisement is measured
2. Target - Value of how many Target Units have to be achieved*
3. Placement Budget - Value for the  budget of this placement*
4. Targeting - Selection and definition of defined Targeting (e.g. target group, area, interest, ...). A multiple selection is possible.
5. Distribution - Distribution key how the target is delivered over the time period of the campaign. For example equal delivers the same target by day (Target/days).
6. Capping - Selection of the capping of a placement (e.g. max. 2 per hour) A multiple selection is possible.

* Target and Placement can be calculated if a rate card is defined. For example rate card 95 € Cost per Thousand and Placement Budget of 100.000 € makes a Target of 1.052.631,58 Ad Impressions. Or the other way around 2000 Ad Impressions make a Placement Budget of 190 €.

The pricing of a placement is defined in this tab. A manual or a automated pricing depending on the rate card of the inventory can be set up here. Surcharges which possibly apply may be shown and extra surcharges can be demanded.

Note: If the detected rate card has another media combination than the media combination that is defined in the Bundle a warning message is generated.

1. ManualPrice - if this checkbox is selected it is possible to fine a manuel "rate card" which means rate card price and pricing can be entered by hand and will not be set automatically depending on the inventory.
2. Ratecard Price - Value that is charged depending on the pricing.
3. Pricing - The pricing defines how the Rate card Price is calculated. Possible selections are "Cost per Thousand", "Cost per GRP", "Fixed", "Free", "Ratecard", "Spotprice". How the different pricings are handled is described below.
4. Surcharge Price - Value of a surcharge. This value will be added to the rate card. If Surcharge in Percent below is selected the value in percent of the rate card will be added to the rate card.
5. Surcharge in Percent - Please read description in 4.
6. Extras surcharge - A predefined surcharge (standard surcharge) can be selected here.
7. Surcharge Targeting - If as surcharge on a targeting is defined it will be displayed here automatically. Calculation rules are similar to 4. and 5.
8. Surcharge in Percent - If as surcharge on a targeting is defined it will be displayed here automatically.
9. Surcharge FC - If a surcharge on a (frequency-) capping is defined. it will be displayed here automatically. Calculation rules are similar to 4. and 5.
10. Surcharge in Percent - If a surcharge on a (frequency-) capping is defined. it will be displayed here automatically.
11. Price - Rate card price including surcharges

In the tab "Master Placement" it´s possible to link a placement to another. For example a placement has run badly a make good of 10% of the original ad-impressions. This will be defined by the Relation type, the Relation base and the Relation Value.

In a master placement all linked depending placements will be shown.

1. Main Placement - Original Placement of the campaign that led to a make good or follow up placement
2. Relation Type - Placement relation which describes the reason of the related placement
3. Relation Base - describes how the relation is calculated (e.g. 10 % of the Target or Budget)
4. Related - In case it is a Master placement here the related placement will be displayed
5. Active Revision - Follow up placement in case of necessary change for e.g. targets during a campaign with already delivered parts of the current placement which are not change able anymore.

Currently not relevant. Only for linear Media usable.

In the tab Interface the interface setting for the communication with the ad-server can be applied.

The distribution records are generated by the special action "Create Distribution".

Depending on the distribution key selected in the target tab the distribution plan sets the targets by day (1). Once the reach data is imported or the clicks or views are entered manually (2). Once marked as past the value will be entered into "Actual" (3)  and the distribution record is invoice able and ready to create a billing (see next tab).

The billing record inherits all information that will be displayed on an invoice later on. The Special Action "Create Billing" creates a new billing record depending on the delivered targets, discount and invoice settings. If changes in the distribution or discount occur an new billing has to be created which means the existing billing record will be updated. Billing records will be generated by Media.

Important: A billing can only be generated if some reach data is imported. If there is no reach data there will be an error message.

Currently only the Discount and Dicount1 and the Invoice Settings are relevant entries.

1. Discount - Displays the discount calculation depending on if it is a special- or a standard-discount
2. Invoice Parameter - Selection of the relevant invoice settings to apply tax, agency commision and cash discount
3. Discount 1 - Display the value of the discount set in Discount abough.

All other discount values are not usable at the moment.

The budget information are just informal values and have no effects on the invoices since they are defined by the billing records.

1.    Tags - Tags for searches
2.    Attribute - Additional fields for a campaign

KPI is just an informal tab where it is possible to get an brief overview about how the placement is performing vs. bundle budget and all other bundle placement budgets

1. Placement Budget - Budget of the selected placement
2. KPI formula - Formula how the KPI in Tab General and below are displayed
3. KPI - KPI depending on the formula abough
4. Budget (Bundle) - Budget of the bundle the selected placement belongs to.
5. Budget (Placements) - Budget of all placements of the bundle