Targeting

Target definition which is defined primarily with the targeting type and the data type. For example Zip Code to Geotarget or Target Group TV to Target Group.

Surcharges by percentage can be defined here (calculation is additive) or on fixed budget.

Field descriptions

  • Name = User defined Name
  • Identifier = User defined Identifier
  • targetingTypeID = Link to Targeting Type where it is possible to define tpyes which are not depending on TV Target Groups
  • dataTypeID = Link to Data Type which defines the field type and selection of the values within this field type
  • allowedValues = Allowed values are depending on the Data Type and can only apply to string or integer definitions. Currently no rules are implemented here and this attribute is not in use.
  • defaultSurcharge = value for a surcharge depending on the ratecard e.g. 10
  • defaultSurchargePerc = defines if the value of the defaultSurcharge is calculated as a percentage (10% surcharge on the ratecard)
  • defaultSurchargeAdd = defines if the value of the defaultSurcharge is a fixed value (10 Euro, USD ... on top of the ratecard)